Blockbuster has been experimenting with streaming content directly to Verizon customers with wireless devices for a while now and with the release of the new Motorola Droid X the deal has sweetened.
You don't need a Droid X to participate in the new Blockbuster video service as it will work on various devices equipped with Blockbuster On Demand, but it is probably the slickest way to watch the content.
"What content?" I assumed you asked. Well by using what is being called "Blockbuster On Demand Presented By V Cast Mobile" you can have access to the newest releases the day that they also hit the DVD shelves. You have the option to either rent or own, with rentals priced at a fairly reasonable $3.99 and $9.99 to own.
Looks like Blockbuster is getting its content streaming feet wet, even if right now it is just limited to Verizon customers.